Budgeting? An Incentive to Spend Is Spelled OBBBA: CFO Briefing

Nov. 9, 2025, 9:00 PM UTC

Welcome to CFO Briefing, a newsletter dedicated to corporate finance and what leaders need to know. This week, I take a closer look at the One Big Beautiful Bill Act and its impact on companies’ spending plans for 2026. I also speak with Heineken’s Harold van den Broek.

Invest, baby, invest

It’s the time of year when finance teams around the world turn their attention to an important exercise: drawing up budgets and spending plans for the coming 12 months. CFOs’ assumptions around tariffs, monetary policy, artificial intelligence and regulatory changes will all come into play. On top of those, there’s one other factor that will influence ...

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