Pushing Corporate Diversity More Accepted Than Politicized ‘DEI’

Diversity, equity, and inclusion efforts at businesses and other institutions garner wide support from voters across all demographics, but only when they’re explained using more than the acronym “DEI,” a new study shows.

Support for “diversity, equity and inclusion” when spelled out scored “very positive” on a sliding scale among liberals, moderates and even conservatives, while 40% of participants in a recent poll said they were unfamiliar with the term “DEI.”

Twice as many voters say increasing diversity, equity, and inclusion within large US institutions such as corporations and government agencies is “a good thing” than say it is a ...