Nike Faces Federal Probe Over Alleged Bias Against White Workers

Nike Inc. is under investigation by the US Equal Employment Opportunity Commission over allegations that diversity goals for its US workforce discriminated against White employees and applicants.

The probe was disclosed Wednesday in a filing in a Missouri federal court, in which the EEOC said Nike hadn’t provided adequate information for the agency to conduct its investigation, which began in 2024 and was not previously made public.

“This feels like a surprising and unusual escalation,” a Nike spokesperson said in a statement emailed to Bloomberg. “We have had extensive, good-faith participation in an EEOC inquiry into our personnel practices, programs, and decisions and have had ...