Starbucks Dangles $6 Million Grants to Speed Up Turnaround (2)

Starbucks Corp. will give its executives stock grants with a $6 million target value each if they deliver on the company’s turnaround as quickly as possible while managing costs.

The awards, in the form of restricted stock units, will be based on performance. They’re eligible to vest after the company’s 2027 fiscal year, which will end around late September 2027, the company said Wednesday in a regulatory filing.

The grants are directly tied to senior leaders achieving key components of Chief Executive Officer Brian Niccol’s turnaround plan, known as Back to Starbucks, “as quickly as possible.”

The awards ...