Tiny $7,000 Electric Car Set to Outsell Toyota EVs in Japan (1)

May 30, 2025, 5:01 AM UTC

In the rural suburbs of Hiroshima, a Japanese startup is trying to kick start the nation’s electric vehicle market with the smallest, cheapest car it can possibly make.

KG Motors has developed a battery-powered one-seater that more resembles a futuristic golf cart than it does a modern EV, much less a traditional car. And yet well over half of the 3,300 units it plans to deliver in 2027 have already been pre-sold to customers.

KG Motors CEO Kazunari Kusunoki with the mibot.
Photographer: Toru Hanai/Bloomberg

Incidentally, that puts it on track to sell more EVs in Japan than the world’s biggest automaker, Toyota Motor Corp., which shifted around such ...

Learn more about Bloomberg Law or Log In to keep reading:

See Breaking News in Context

Bloomberg Law provides trusted coverage of current events enhanced with legal analysis.

Already a subscriber?

Log in to keep reading or access research tools and resources.