Trump Trade War Is Helping Jumia Access Chinese Goods, CEO Says

Jumia Technologies AG’s Chief Executive Officer Francis Dufay said the global trade war is benefiting Africa’s biggest e-commerce company by increasing its access to Chinese goods.

US President Donald Trump’s tit-for-tat tariffs with China have caused the world’s second largest economy to divert goods to other markets including Africa.

“Our pipeline of goods from China is getting healthier and healthier and we have a lot more interest from Chinese suppliers and vendors,” Dufay said in a Bloomberg TV interview. “It’s really making our lives much easier.”

While Africa has many rapidly growing economies and ...