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Meta Signals Crypto Plans With New Trademark Applications (1)

March 23, 2022, 2:54 PMUpdated: March 23, 2022, 5:28 PM

Meta Platforms Inc. filed eight new trademark applications for its logo signaling plans to expand into crypto and virtual products and services, trademark attorney Michael Kondoudis said Wednesday.

The applications cover blockchain software, virtual currency exchanges, financial and currency trading, and digital, crypto and virtual currencies, Kondoudis said in a tweet. The extensive filings included financial and investment services, he said in an interview.

“The goods and services of those applications extended far beyond just the run of the mill NFT and metaverse products that a lot of applications include,” he said. “Only a company that has this size of scale and has a hand in the evolution and development of the metaverse can possibly plan on doing everything in these applications.”

Kondoudis described the applications as a blueprint for how the company intends to engage in the metaverse.

Meta didn’t immediately respond to a request for comment.

Burger King Corp. also recently filed trademark applications signaling plans to offer NFTs, blockchain software, cryptocurrency trading and virtual foods, drinks and restaurants, Kondoudis tweeted.

The filing follows similar moves by McDonald’s Corp., Panera Bread Co., and Panda Express.

To contact the reporter on this story: Riddhi Setty at rsetty@bloombergindustry.com

To contact the editor responsible for this story: Renee Schoof at rschoof@bloombergindustry.com