Arta Unveils AI Wealth-Advising Tool Starting at $20 a Month (1)

Arta Finance Wealth Management started a wealth-management platform driven by artificial intelligence in a bid for investors seeking to avoid private-bank premiums.

Founded by Chief Executive Officer Caesar Sengupta, a former vice president at Google, the platform analyzes a user’s financial data and then provides investment ideas. Through a conversational exchange, the large-language model can respond to questions such as “How did my portfolio do last month?” or “How is Google stock doing today?” and give individual responses based on its access a customer’s financial data.

“We were professionals, not really born rich, but did kind of OK ...