P&G’s Varied Sales Outlook Points to Volatility in Economy

July 29, 2025, 1:50 PM UTC

Procter & Gamble Co. issued a wider range than usual for its annual sales outlook, underscoring the volatility US companies continue to navigate even as the Trump administration begins to strike trade deals.

The maker of Tide detergent and Gillette razors expects organic sales growth this year to range between flat to up 4% versus the prior year, the company said Tuesday in a statement. This projection includes raising some prices, P&G said.

The top end of that range would be a faster pace of growth than the most recent fiscal year, which ended on June 30, and better ...

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