P&G, J&J Tax Heads Push Alternatives to OECD Digital Tax Effort

Tax executives from Procter & Gamble Co., Johnson & Johnson, and Unilever PLC are calling for alternative plans to simplify an OECD-led effort to rewrite global tax rules.

Companies and business groups have been warning that parts of the proposal to reallocate the profits of multinationals—known as Pillar One— would create complexity and increase disputes with tax authorities.

The OECD is trying to get 137 countries to agree by mid-2021 to a plan that addresses concerns that some multinationals—especially U.S. tech giants—aren’t paying taxes in countries where they have limited physical presence but have users or consumers. ...