Insurers Spend Big to Save Credits Central to Shutdown Fight (1)

Ominous images of anxious adults and children began flashing on streaming services and social media more than a week before Senate Democrats forced a government shutdown over their demands to renew expiring Obamacare insurance subsidies.

“Health care costs will skyrocket,” the advertisements warn, urging Americans to “Tell Congress” to act to continue the tax credits as the video shifts to a view of the Capitol building.

Health insurers, long concerned a spike in insurance premiums triggered by the subsidies’ expiration will drive away millions of customers, are seizing the moment as their best shot at heightening public attention to their ...