Nebraska Tax Cut Bill With Advertising Tax Dies in Legislature

An attempt to fund a Nebraska property tax reduction plan with more sales taxes and a tax on advertising revenue, including digital ad revenue, failed Thursday after lawmakers ended their session without passing the plan.

Gov. Jim Pillen (R) vowed to call the Legislature into session again to get his tax-cutting plan approved.

In its final form, LB388, originated by Pillen and amended significantly, would have instituted property tax cuts partially funded by a 7.5% levy on revenue from ads. The tax would apply to Nebraska-related advertising revenue of companies earning over $1 billion from advertising, except for television ...